Pay per click management service / Newark, CA

What is dental PPC Newark?

Pay Per Click management for dentists is to run campaigns in Google and Bing for your office. Ads are shown to people interested in getting dental procedures done. We will build and maintain your Ad campaigns to maximize your return on investment.

We build custom landing pages designed to convert visitors into leads, quickly.

We help you integrate all channels for leads, Phone calls, Live Chat and Form Fills. We track them all to make sure you see exactly what we are getting for your return on investment.

Dental PPC agency Newark – Our Methods

We will research and understand your business from inside-out.

  • Tried and Tested keywords with high conversion rates
  • Local area specific research to structure the campaign around it.
  • Competition research for Offers and Ads to understand your specific market.
  • Understand & align with your business/product/services website goals.
  • Setup account locations targeting based on population demographics
  • Negative keywords list specific to your region and business.
  • Special attention to brand keywords & high value keywords.

New Landing pages for PPC Campaigns to lower your Costs

We use Convertri to build great looking and high converting Landing Pages for Pay Per click Campaigns for dentists.

Backbone of our work – We put previously collected data to work in your campaigns

  • Add Adwords & Analytics tracking code
  • Add Google Analytics goals to get better conversion data for forms & other events. (if needed)
  • Remarketing Ads – Visitors list setup & Ads. Show Ads to visitors who will most likely convert if given a discount.

We will train you on how to best use the Phone Call tracking system for your business.

  • Setup Phone Call tracking to get better conversion data in Analytics
  • Live chat setup (if needed)

Targeted Unique Ads Copy and more helps reduce PPC costs

  • Ads Copy writing based on research and testing for years.
  • Banner Ads – where needed
  • Make use of all available extension from Google to maximize your “Real Estate” in the Search Results among other Ads.

PPC dental marketing for Newark – Maintenance

rinse & repeat!

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  •  Watch bids, keywords & Ad positions, budget & more.
  • Collect data for 1-2 weeks. Gather location specific data.
  • Based on the data collected thus far, make changes to PPC account and the website.
    • Negative keywords maintenance
    • Exact keywords addition, Remove non-performing keywords
    • Other weekly, monthly, quarterly, 6-month and yearly updates to accounts
  • Learn from key performance indicators(KPIs), refine the campaigns and later apply it to all campaigns.

Dental PPC consultant Newark – FAQs

What is dental Pay per click (PPC) - Newark?

Dental Pay Per Click (PPC) is to run Ads in Google and Bing (covers Yahoo as well). Get new patients much more quickly than compared to SEO. A campaign can be setup and ready to go within a few days.

How to evaluate a Dental PPC Company - Newark?

1. Surest way to review a dental PPC firm is by asking for referrals from existing dentist clients. Ask for a long-term client AND a referral from a recent new client.
2. Check online reviews.
3. Ask to make sure that the Pay Per Click work is not going to be out-sourced to another company.
4. Do they have a Reporting Dashboard so you are able to see Costs and Conversions data anytime you like.
5. Check for any lengthy contracts. Ask why a contract is needed and how it benefits the dental practice.

What access to give to a PPC company for dentists - Newark?

This is critical. We have had bad experiences with some vendors that tried to harm rankings dental website before they transferred over everything to us.
* Google Adwords - This is usually owned by the Dental Ad Marketing firm and not the dental practice. You can request to see the work done or method used in the account.
* Google Analytics - EDIT Access should suffice.
* Google My Business - No Access
* Google Search Console - No Access unless requested for keyword research.

What to watch for when moving dental Pay per click (PPC) agency/company - Newark?

When moving from one company to another marketing firm for dentists:
- Google Analytics - Make sure all custom reports and connections with Google Ads and Search Engine Console are intact.
- Check if the landing pages that were created for your website would still be accessible or if you would own them at all.
In our Agency, its not possible to give landing pages due to the hosting service that we use for PPC landing pages.

Dental PPC management agency Near Newark, CA

At Rockin Dental Marketing, for PPC management, We do not take more than one Dental Office client per city. The only exception is when different types of dentistry services are offered at the offices. We have experience (since 2013) and expertise to take your dental practice to a production amount you desire. We mostly work with clients that want to expand into multiple location or looking to expand their current practice with more doctors.

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